How to use Ahrefs to Build a Topic Cluster

This guide is a great start to evaluate a larger blog's topic potential by analyzing close competitors.

1

Navigate to https://app.ahrefs.com/v2-site-explorer/overview?backlinksChartMode=metrics&backlinksChartPerformanceSources=domainRating%7C%7CurlRating&backlinksCompetitorsSource=%22UrlRating%22&backlinksRefdomainsSource=%22RefDomainsNew%22&bestFilter=all&chartGranularity=monthly&chartInterval=year&competitors=&countries=&country=all&generalChartMode=metrics&generalChartPerformanceSources=organicPages%7C%7CorganicTraffic%7C%7CorganicTrafficValue%7C%7CrefDomains&generalChartTopPosition=top11_20%7C%7Ctop21_50%7C%7Ctop3%7C%7Ctop4_10%7C%7Ctop51&generalCompetitorsSource=%22OrganicTraffic%22&generalCountriesSource=organic-traffic&highlightChanges=7d&keywordsSource=all&mode=subdomains&organicChartMode=metrics&organicChartPerformanceSources=organicTraffic%7C%7CorganicTrafficValue&organicChartTopPosition=top11_20%7C%7Ctop21_50%7C%7Ctop3%7C%7Ctop4_10%7C%7Ctop51&organicCompetitorsSource=%22OrganicTraffic%22&organicCountriesSource=organic-traffic&overview_tab=general&target=wisegrowthmarketing.com%2F&topOrganicKeywordsMode=normal&topOrganicPagesMode=normal&trafficType=organic&volume_type=monthly

2

Click on "Opportunities"

Click on "Opportunities"
3

Click on "Top suggestions from Content gap"

Click on "Top suggestions from Content gap"
4

Click this icon

Click this icon
5

Click on "KD"

Click on "KD"
6

Click here

Click here
7

Click on "Apply"

Click on "Apply"
8

Click on "Show results"

Click on "Show results"
9

Click on "Link intersect"

Click on "Link intersect"